Our technology

AI-assisted production with Insightology

Insightology does the first 80% of thinking and production in a fraction of the time, under the control of the expert researcher.

How it fits into a project

  1. BriefBrief Decoder
    Methodology Mixer
  2. Proposal and planProposal Shaper
    Project Plan
  3. Questionnaires and guidesMaterials design
  4. AnalysisMulti-Modal Analyser

An expert researcher stays in control at every step.

Where it helps

1

Briefs and methods

Unpacks your brief and suggests research approaches, giving projects a head start.

2

Proposals and plans

First-draft proposals and kick-off project plans are drafted in a fraction of the usual time.

3

Questionnaires and guides

Surveys, screeners and qualitative discussion guides are built with much less manual drafting.

4

Analysis

Large qualitative and quantitative datasets are analysed with far less manual processing.

The Insightology toolkit

ToolWhat it does
Brief DecoderUnpacks and assesses your brief to clarify the objectives and fill knowledge gaps
Methodology MixerSuggests the right approach(es) to meet the brief, drawing on hundreds of methodologies
Proposal ShaperDrafts a proposal in a fraction of the usual time
Project PlanGenerates a full kick-off plan once a project is commissioned
Materials designDesigns complex quantitative surveys, qualitative screeners and discussion guides using advanced interview techniques
Multi-Modal AnalyserAnalyses large qualitative and quantitative datasets to surface hidden connections

Time saved with Insightology is passed on in lower fees. Design, judgement and delivery stay senior-led.

See how it would work for you

Share your brief and we will explain where the platform and our team fit in.

Talk to VeroLabs